By: Jon Stojan
Adir Cohen and Liad Ichiye: Turning Passion into Culinary Masterpieces
Head chefs and serial restaurateurs Adir Cohen and Liad Ichiye share a simple passion for making good food, which has led them to remarkable success. The two chefs are building a collection of restaurants that provide their customers with high-end kosher food and an unforgettable experience. After all, the two maintain that “going out and having fun all starts with food.”
Their innovative approach to dining blends traditional culinary techniques with contemporary flavors, ensuring each dish is as memorable as it is delicious. By emphasizing locally sourced ingredients and seasonal menus, Adir and Liad have created a dining experience that delights the palate and reflects their deep commitment to quality and authenticity.
Beginnings at the Herbert Samuel
Cohen and Ichiye first met in Israel while working at the restaurant Herbert Samuel. At the time, it was one of the premier restaurants in the country, but after a few years, the team split up. Despite the unfortunate circumstances, the two chefs got back in touch and decided to open a restaurant in Los Angeles.
Starting a Restaurant in 2020
When Cohen and Ichiye started in 2020, they had only seven employees and were stuck squarely in the COVID-19 pandemic. The pandemic greatly impacted their careers and caused both chefs to work alone to develop different ideas for growing the business. As with many other companies, the pandemic was brutal for the two chefs, but their perseverance inspired them.
Building the Concept for Next Door
Cohen and Ichiye had enough time during COVID-19 to develop the concept for a high-end kosher restaurant, Next Door, that would bring all the flavors of their home to Los Angeles. When they tested their menu, they saw how much people enjoyed eating their food—all they needed was to find the perfect team. They already knew their idea would succeed if appropriately implemented, but their staff needed to be well-trained.
“We faced the obstacle of ensuring we have the right crew,” Cohen and Ichiye said. “We had to train them to make the food exactly how we wanted and ensure all the guests received the right customer experience.”
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Photo Courtesy: Chef Adir Cohen and Liad Ichiye
A Passion for Food Only Grows Stronger
Cohen and Ichiye found success in the restaurant business through skill and dedication. Today, they operate several restaurants, including Next Door, Dr. Sandwich, Bazaar Market, and Salamtak Catering, and employ nearly 100 people. Together, their passion for the food business has only grown stronger.
Cohen and Ichiye have also participated in culinary festivals, such as the Tel Aviv Groove Festival, where they presented kosher dishes alongside other reputable Israeli chefs.
“We bring our cultural food with a Mediterranean and eclectic fusion twist,” Cohen and Ichiye said. “We are glatt kosher, and offer different menus designed for each specific event.”
Plans for the Future
Moving forward, Cohen and Ichiye don’t plan to stop their restaurant journey with Dr. Sandwich or Salamtak Catering. Within the following year, the two chefs plan to establish a new burger shop to provide the premier burgers in the city. They hope this venture will be their first franchise, spreading unique flavors throughout the United States.
“Our ideas and goals are endless,” they say, “and we would love to open many more restaurants.”
Published by Drake M.