Did you know that 85% of shoppers make impulse purchases based on in-store displays? Elevate your retail game by revitalizing your space with stylish mannequins and fittings. Create a shopping experience that captivates customers and boosts sales effortlessly. Stay ahead of the curve in the competitive retail landscape by incorporating trendy elements that speak volumes about your brand’s identity. Let your store be a visual treat that draws customers in and keeps them coming back for more. Get ready to witness a transformation like never before!

Convey the story behind your merchandise

Mannequins in store windows must tell a story. Shoppers need to be able to envision the lifestyle they are buying into, and the right store mannequin for sale can turn their retail visit into an emotional shopping experience.

Rule the retail runway

Retailers are seeing great results by using multiple mannequins to create powerful, visual retail stories that tell an all-encompassing story to customers.

Create art with your displays

Use flexible mannequins like bendy mannequins to create truly artistic displays that will stop passersby in their tracks.

Provide a blank canvas for your most creative buyers

Several retailers are replacing traditional torsos with a more abstract look. Letting the outfit do the talking, these mannequins add the perfect finishing touch to a truly stand-out masterpiece.

The new greeters

In some stores, mannequins are not hips high — they’re deck height. From a simple coat rack or a prop to add height and dimension to a retail space, mannequins are becoming more functional and interactive.

Fast Fashion requires fast, high-turnover design and visually-jarring merchandise. Like mannequins, apparel racks can communicate the message, “Spin me for an instant shot of sales-worthy color,” or, “Get handsy with a shirt; it’s the perfect item to show temperature-sensitive customers, “You don’t know my brand or climate.”

Last but not least

Great examples aren’t in short supply. These eight stores, including independent boutiques and major retailers, all use striking mannequin fixtures to tell their story. And the great thing? You can, too.

Types of Mannequins for Retail Display

Various Types

Retailers can choose from a range of mannequins, each of which serves a different purpose. This includes realistic mannequins that replicate the natural look of humans, abstract mannequins with less human-like design, and headless mannequins that focus on clothes without the need for a head. The mannequin they choose will largely depend on the desired visual effect. Realistic mannequins offer the opportunity to create a lifelike display that customers will find appealing if they relate to authenticity. Alternatively, abstract mannequins add more of a modern, artistic flare, making them ideal for displaying trendy or avant-garde fashion pieces. Specialized Options

With the standard types, there are also specialized mannequin options available both online and with the right supplier. They are great for representing different customer demographics. For example, plus-size models are perfect for letting them know that they are included in your fashion retail space. Other examples include athletic mannequins for sportswear and activewear.

Showcasing Brand Image

Customizing mannequins is a great way for retailers to showcase their brand image. By choosing specific poses and facial expressions, these businesses can depict the brand’s personality, and by dressing the mannequins in certain ways, they can paint a picture of the brand’s style. For instance, if a high-end fashion retailer’s brand image is that of being elegant and luxurious, it may choose to have its mannequins posed and dressed in sophisticated attire so that consumers can make that association.

Summary

You now understand why fashionable mannequins and shop fittings are crucial for sprucing up your retail space. From the part they play in visual merchandising to tailoring them to reflect your brand’s image, these are the factors that will drive sales while adding flair to your store. Using a variety of mannequin styles and displays on- and offline enables you to create an immersive shopping experience for customers.

So, by all means, add some style to your store with striking mannequins and fittings. Far from just looking good, your bespoke touch will help captivate shoppers, driving sales in the process. Be creative, tailor these elements to your brand and breathe new life into your retail space.

Published by: Khy Talara