By: Nic Abelian
Lingerie shopping has often been a daunting experience for many women, whether it’s the discomfort of digging wires or the constant need to adjust straps that never seem to fit just right. For years, comfort has taken a back seat to style, leaving women to choose between looking good and feeling good. But Rose on Six is changing all that with a brand that combines the best of both worlds: wire-free comfort and all-day support for every woman, no matter her size or shape.
Rose on Six isn’t just about offering bras; it’s about empowering women to feel confident, comfortable, and supported in their own skin. By eliminating the discomfort of traditional underwires, Rose on Six has ushered in a new era of lingerie —one that’s designed to fit every woman perfectly and keep her feeling great all day. The brand’s widely known product, the Daily Essential BH, is already making waves as a game-changer for those tired of sacrificing comfort for style.
So, what makes Rose on Six so different from the rest of the lingerie world? Let’s explore how this innovative brand is making waves with its all-day comfort, inclusive sizing, and commitment to wire-free perfection.
The Lingerie Problem No One Talks About
When it comes to lingerie, there’s a silent problem that many women face: the struggle between comfort and support. How many times have you settled for a bra that pinches, digs in, or leaves you constantly adjusting? While traditional bras may offer support, the discomfort of underwires, tight bands, and poorly designed straps often overshadow any benefit.
For women with fuller busts or unique body shapes, the problem only gets worse. Many brands don’t cater to the needs of these women, forcing them to choose between finding a bra that fits or one that is comfortable. Rose on Six is changing that with a revolutionary design philosophy that puts comfort first.
By focusing on wire-free bras that prioritize comfort without compromising on support, Rose on Six is providing a solution to this problem, an option that lets women feel comfortable and confident all day long.
The All-Day Comfort Revolution: The Daily Essential BH
The hero product at Rose on Six is their Daily Essential BH, a wire-free bra that has quickly become a favorite among women who are tired of the traditional discomfort of underwire bras. What makes the Daily Essential BH so special? It’s the perfect blend of soft fabrics, strategic design, and thoughtful construction that provides the support women need without causing the usual irritation.
With soft, molded cups and a supportive band, the Daily Essential BH is a bra that fits like a second skin. The design features no painful underwires, yet it still provides lift, shape, and support for all-day wear. Whether you’re at work, running errands, or lounging at home, this bra stays in place without digging in or creating uncomfortable pressure points.
Women who have tried the Daily Essential BH are raving about how it feels. “This bra is a life-changer,” says one satisfied customer. “It’s the first time I’ve ever found a bra that I can wear all day without feeling uncomfortable. I don’t even notice I have it on, yet I still feel supported.”
Comfort Without Sacrificing Style
A common misconception about wire-free bras is that they can’t be stylish or flattering. For years, women were told that if they wanted comfort, they had to compromise on appearance. Rose on Six has shattered that myth, proving that you can have both. Their bras, including the Daily Essential BH, have a minimalist yet elegant design that looks sleek and polished while offering all the comfort and support you need.
The Daily Essential BH is versatile enough to be worn under any outfit. Whether you’re wearing a T-shirt, blouse, or sweater, this bra smooths out your silhouette without creating any lumps or lines. It’s the perfect foundation for any look, giving women the flexibility to wear it confidently, no matter the occasion.

Photo Courtesy: Rose on Six
Inclusivity: Lingerie for Every Woman
Another standout feature of Rose on Six is their commitment to inclusivity. For too long, lingerie brands have failed to offer options for women of all sizes, particularly for those with larger busts or different body shapes. But Rose on Six has changed that by providing a wide range of sizes that cater to a diverse group of women. Whether you’re petite or full-figured, Rose on Six ensures that you can find a bra that fits and feels great.
“We believe every woman deserves to feel confident and comfortable in her lingerie, regardless of her size,” says Jan Ortner, founder of Rose on Six. “Our mission is to provide bras that fit every body, so no one has to choose between comfort and support.”
This commitment to inclusivity is at the heart of Rose on Six’s success. Women of all shapes and sizes are discovering the comfort of wire-free bras that fit correctly, stay in place, and make them feel good in their own skin. The brand is changing the lingerie landscape by offering a more inclusive approach to sizing and design.
No More Wire Pain: The Comfort of Wire-Free Bras
It’s no secret that underwires have been a source of pain and discomfort for many women. From digging into the ribs to irritating the arms, the experience of wearing a wired bra can be downright unpleasant. For years, women have tolerated these discomforts, often choosing style over comfort. But with the Daily Essential BH from Rose on Six, that painful era is over.
The Daily Essential BH offers all the support you need without the discomfort of wires. The soft, wire-free design allows for a natural shape, while the bra’s structure helps ensure you get the support you need throughout the day. Whether you’re sitting at a desk, running errands, or even exercising, this bra will stay comfortable and in place, providing the support you need without any of the typical wire-related issues.
Rose on Six’s Upcoming Shapewear Collection
But Rose on Six isn’t stopping with bras. The brand is expanding its product line with the upcoming launch of a shapewear collection. Like their bras, the shapewear will focus on providing a smooth, supportive fit without the discomfort of traditional options. Women who want to look and feel their best in dresses, skirts, and other outfits will soon have a go-to solution that doesn’t squeeze, pinch, or restrict.
“Our shapewear will be designed to complement our bras, offering support and comfort for all-day wear,” explains Ortner. “We’re excited to provide our customers with a full range of lingerie options that fit and feel great.”
Rose on Six’s shapewear collection will be as revolutionary as their bras, offering women the perfect foundation for any outfit.
Why Women Are Switching to Rose on Six
Rose on Six is more than just a lingerie brand; it’s a movement toward better comfort, inclusivity, and design. Here’s why more women are making the switch:
- Wire-Free Comfort: No more digging underwires, just all-day comfort and support.
- Inclusive Sizing: Bras designed to fit women of all shapes and sizes.
- Stylish Designs: Elegant, minimalist bras that look great under any outfit.
- Customer-Approved: Women everywhere are raving about how comfortable and supportive the Daily Essential BH is.
- Expanding Offerings: Rose on Six is introducing shapewear that offers the same comfort and support.
Ready to Experience True Comfort?
Say goodbye to painful wires and hello to the comfort you deserve. Visit roseonsix.com to shop the Daily Essential BH and stay updated on the upcoming shapewear collection. Don’t forget to follow Rose on Six on Instagram for the latest news and updates.








